Souls Harbor Thanksgiving






We had an amazing time serving the men at Souls Harbor this year for Thanksgiving and our employees! We appreciate them allowing us to take over their kitchen “Mustard Seed” for a day. It was very memorable for us all. Here at EFS, we hope each family had a wonder Thanksgiving last week! 🍁

Rescue. Restore. Rebuild.

Souls Harbor is a local transitional community, providing care and guidance for men in recovery. Their main goal is to provide a safe harbor for men suffering from homelessness, drug addiction, metal illness and substance abuse. With their current building, they have the ability to house 20 residents at a time. Not only do the men receive support, but they are given responsibilities for maintaining basic upkeep of the grounds and help with whatever is needed around the property. The year long program has changed the lives of so many men that otherwise would not have the opportunity to heal and set goals for a bright future. Donations and volunteers from the community are vital for this program to succeed and they are always in need. It has been a pleasure for us at Executive Flooring Solutions to partner with Souls Harbor!

Donations can be dropped off during business hours of 8am-8pm Monday-Friday. They have a list of needs on their website at

For questions please call Betty at 479-631-7878


About “Mustard Seed”:

December 2014, Souls Harbor NWA built a new kitchen and dining hall for homeless men living in their transitional program called “The Mustard Seed.” There are 20 men who live at Souls Harbor NWA on 2nd street in Rogers. The organization provides long-term shelter, food and clothing, and job opportunities. The dining hall makes a difference in their lives as they work to get back on their feet.


At Souls Harbor NWA the men aren’t judged, they’re given a second chance. They are everyday people who are just hit with bad luck or have separated from their families.


The Mustard Seed is an open door, anyone can call and schedule an event or luncheon at this industrial grade kitchen. The men will have an opportunity to serve, prepare meals, and interact with their community. The events if you choose to book will be donation based.

For more info please email

Veteran’s Day Business Spotlight | Precision Overhead Garage Door Service

In light of Veteran’s Day, our newest business spotlight is a local veteran owned and operated garage door company.
Owner, Patrick Behrens, was born and raised in San Antonio, Tx. He started working with his father who owned a franchise within the same company in San Antonio and eventually moved to manage their Houston, Tx location. He has been in the industry for 16 years and started his own franchise in Northwest Arkansas in 2017. Precision Door services all of Northwest Arkansas and parts of Southwest Missouri and Northeast Oklahoma.

Patrick runs his business the same way he lives life…with honesty, integrity, and the constant pursuit of perfection. Patrick has a compassion for his customer’s and fellow teammates. It is his philosophy that “if you take care of people, the people will take care of the company.” Under his leadership, the team at Precision Door Service of Northwest Arkansas focuses on building lasting relationships with their customer base, while utilizing innovative technology to bring a new and improved service experience to the consumer that will raise the bar across the industry. Today, Precision Door is the 2nd largest garage door company in the United States. Patrick has 18 employees, and they offer free estimates on all new doors.

In 2002, 6 months after 9/11, Behrens joined the Army and proudly served his Country for 4 years. During his time, Patrick deployed twice and was stationed in Ft. Hood. He was an M1A1 Abrams specialist that was first assigned to C 204th Forward Support Company and later transferred to F 704th, 4th Infantry Division. Because of his service, Patrick feels the need to regularly support and donate to local charities to help veterans in need. The Wounded Warrior Project is one of that is near and dear to his heart. When asked what message he would like to send about helping fellow veterans, Behrens stated “Not all scars are visible. Donating and assisting veterans is the right thing to do. Lots of guys don’t come home. The ones that do have a long road ahead of them with PTSD. I came out on the better side than some do.”

During his spare time, Patrick loves to spend time with his family and be with his kids. He is an avid outdoorsman and enjoys hog hunting and off roading. He is a drummer and loves playing with his “cool” toys, which includes his night vision goggles.
For more information or to schedule a free estimate with this amazing company, please call 479-282-3042 or you can reach out on their website at
Their showroom, which has 17 full doors on display for your viewing is located at 1907 Town West Dr, Rogers, AR 72756.

Spring 2021 Home Show | Executive Flooring

The Northwest Arkansas Home Builders Association was chartered in 1960 and represents all areas of the home building industry and related trades and professions. The organization provides local home building industry professionals with an opportunity to network and share information with one another.

With over 200 members in Washington and Benton counties, the NWAHBA is a united association committed to providing quality homes and neighborhoods in Northwest Arkansas. The organization provides consumers with reputable local builders, remodelers, subcontractors, and industry associates.

Check out some of Executive Flooring’s products and booth setup from the home show below:

Operation: Tears of the 22

Operation: Tears of the 22 is a non-profit organization that brings awareness and prevention of Veteran suicide by connecting veterans with veterans and the brotherhood missed by all. Over the past weekend we were honored to partner with this wonderful cause and Stu’s Clean Cookin’ to feed our local veterans. 22 soldiers commit suicide each day in our nation, and this awareness is brought to the forefront with organizations such as these. If you are interested in helping with donations or interested in event partnering, please email

Beyond The Build

Do you dream of a new table? New counter tops?  Want to add some spark to a blank wall?  Our Beyond Reclaimed division sees your vision and turns it into a reality.  There are many reasons to choose a business to tackle your next project but having a peace of mind knowing the task will be done with absolute professionalism is #1 on the list. We will tackle these questions and answer why you should hire a professional for your future projects and remodels.

Here are the top 5 reasons to hire a professional:

1. Peace of mind knowing the task will be done with absolute professionalism and the highest of standards takes away the stress that can come with any project. From furniture and accent walls, to flooring and counter tops, we have the ability and know how to complete each task. 

2. No hassle with buying the materials. Making sure you have everything you need to finish your project can be daunting. What screws should you use? Do you have all the right tools? Our team assess every detail to make sure we have all that is needed for each piece. 

3. Having a design team. Along with the actual build, our design team brings your ideas to life. From meetings, texts, emails and phone conversations, we finalize each project with a draft to assure we have met each standard. We strive for your satisfaction and will work endlessly to achieve that goal.

4. Providing growth for our business. Each company has a story and we are proud of ours and where we are today. Our family and veteran owned company will guide you each step of the way. By choosing us, you are helping a small business not only provide for their families but help to build and grow to exceed our customers’ expectations.

5. 100% satisfaction guaranteed. We put everything we have into our products. If at any time, you are unhappy with your purchase we will work with you to find a resolution. If something happens, we will guarantee to fix the issue. Rest assured, we will do whatever it takes to ensure you are completely satisfied with our work. 

Our knowledge is a HUGE bonus in assuring you get exactly what you want with any project. With 30+ years of experience, we have the ability to pair each wood species to any specific piece. Not all wood is good for indoors, and not all wood is good for outdoors. Over the years, we have ascertained the differences through the process of elimination. Though we have snagged many failures, they have led to our success and promise to provide you with perfection. 

Tiny House Nation

“Tiny Digs for Racing Pigs”

Fayetteville, Arkansas

​Tiny House Nation is an American reality television series. It is a tiny house movement-inspired series which features renovation experts John Weisbarth and Zack Giffin who assist families around the country building their desired houses that are no bigger than 500 square feet.They help people by downsizing their space to upgrade their life. ​Carol and Charlie Boger run the Ham Bone Express, a pig racing extravaganza. “It’s like a NASCAR race, but with swine,” Carol stated.  After years of living life on the road, they wanted to settle down and make a tiny house their retirement home. Charlie said “It’s my goal to mow the yard every 5 days.” John and Zack’s mission is to help them make the transition from pig racing road warriors to contented tiny house dwellers. 

​Their tiny house started with a school bus that had driven it’s last mile. Stripped down to its shell, the bus only contained 28 feet by 8 feet of space to work with. Carol said “I want my kitchen outside and I want it big enough to break bread with my people.” This initially seemed like a problem because of the tiny remodels the show is used to doing. “To do an outdoor room, to do a kitchen, that’s gonna take a lot more manpower and a lot more resources,” said John. “It’s pretty obvious we need some help finishing off Carol’s vision for the outdoor room, so we reached out to a local company for help,” John stated. That’s where we come in…​

We put together their outdoor party central. We mixed our vision along with Carol’s vision and came up with some unique and one of a kind pieces. We used a slew of different reclaimed materials for this project, including our cargo wood that is reclaimed from the floors of decommissioned semi-trailers. Jonathan Moll, our Vice President of Business Development had an idea for seating, and thus came to life our reclining Ozark Star Gazer. These Adirondack chairs were one of our favorite pieces to add to this project. “I wanted something different and personal to add for the Boger’s and I’m pretty happy with how these turned out,” Jonathan said. ​One piece that stood out, was made and designed by Jonathan and the late, Jacob Moll. The rustic appeal fit perfectly with all of the other elements in the outdoor kitchen. It came to life from just a vision in and we think it turned out stunning!

This project was by far one of our biggest achievements to date, and our creativity soared through each piece. Using mostly reclaimed materials in this particular project added the uniqueness the clients desired, along with the natural aesthetic that was warranted for these beautiful pieces. Thank you, Tiny House Nation for allowing us to be a part of this episode!

​Catch our episode (originally aired on 9.21.19) on A&E or stream on Netflix. Season 5, episode 13 “Tiny Digs for Racing Pigs”

Stone Mill Bread – “Dan the Bread Man”


Dan Danztler pulls into his parking spot with a license plate that makes his introduction easy; “Bread.” With his laid back confidence and pearls of wisdom, we were more than honored that he took time out for our meeting. Dan was an easy choice to highlight. His local veteran owned company makes honest fresh ingredients sourced from farms here in Northwest Arkansas.

After the  Vietnam War, Dan decided he didn’t want to live in his hometown any longer and was on the hunt for his next adventure as a young man. One of his first stops was to interview for a buyer position in Bentonville. He landed the job, but once he made it back to his hotel room to celebrate, he had an epiphany; he thought, “This is terrible, I can’t live here. I am single and if I take this job, I won’t find my wife.” At that time Bentonville was home to only 5,000 people and he happened to be staying at the only hotel in the city.

After that night, he landed in Fayetteville and worked at the local radio station for some time. Then, he moved to Little Rock and got into investment banking. He remained there for 17 years as what they called “bond daddies.” At the age of 30 he became a Christian and met a beautiful Christian woman. Together, they moved back to Fayetteville.

He knew he wanted to do something honest and hardworking all while honoring his newly found faith.  During that time he read an inspirational passage that discussed leading a quiet, peaceful life and working with your hands. He thought to himself, “I can’t drive a truck, drive a nail and I don’t have the brain power to be a surgeon.” After lunch with a friend one day, he was given a piece of bread for his trip home. While eating the bread, a lightbulb went off. He came home and told his wife about the idea. She eventually agreed, and they cashed in their IRA and the rest is history. When asked how they came up with the name “Stone Mill Bread”, he pointed inside the window where they would grind their own grain to make flour. They would buy wheat berries and grind the flour in a stone burr grain mill. So they decided to name the café Stone Mill Bread.

Dan and his wife distributed samples for the first ten years to gain exposure and brand recognition.  They would go to Farmer’s Market or Expos to give away bread. They found vendors that were willing to sell their bread for a percentage. The vendors got their bread out to people who otherwise might not have found it.

I asked Dan what piece of advice would he give to a recent college graduate that aspired to be an entrepreneur. He replied, “I think you have to go with your gut, and have at least twenty-four months of operating expenses. It took me about eighteen months to turn a profit.” When asked if he would do anything differently in his career, he answered endearingly, “I don’t think so,  anything I would change would mean I would not have met my wife.” It’s safe to say that his determination to be his own boss and his grit have been the key driving forces in his life as an entrepreneur.

Their menu consists of a wide variety of soups, sandwiches, and sweet treats. They have been a ‘design your own sandwich’ establishment from day one. They offer at least 8-10 delicious homemade soups. The desserts range from scones, muffins, cinnamon rolls, and a line of sweet breads such as; pumpkin, sour cream pecan, banana walnut, blueberry, strawberry, and many more. Everything on the menu is made from their own recipes. They offer online ordering for home delivery, dine in or drive through, and catering. All of these options make their scrumptious goodies easily accessible.

Stone Mill Bread can be found in some of your favorite local stores such as; Whole Foods, Harps, Allen’s and more. They have four drivers that deliver all over Northwest Arkansas. They even ship bread all over Northeastern and Southern Arkansas. They have been at the original location for 23 years and are considered a staple in Northwest Arkansas.

“Those whose hands are not idle know that they honour God, because they keep his commandment to be gainfully employed.” -Thessalonians 4:11-12

Sheep Dog Impact Assistance

SHEEP DOG – noun

1.Protector of the flock. Killer of the wolf. Willing to sacrifice life and limb in defense of the Sheep.

The mission of Sheep Dog Impact Assistance is to improve the lives of our nation’s veterans and first responders in need by helping them Get Off The Couch and reengage in living an active, meaningful and productive life through their outdoor adventures and disaster response mission programs.

How it began…

SgtMaj Lance Nutt was sitting at home after a bad deployment, watching hurricane Katrina unfold and was shocked by the realization that people sat for days without help; hungry, thirsty, exhausted, injured and some even dying. He realized that screaming at the tv was not going to help and decided that he needed to get out there and do something. Nutt ended up getting a couple of Marine Corps buddies, family and friends together and went down to Louisiana to assist in any way they could. His Marine mentality set in and before most organizations were ready to mobilize, SgtMaj used his years of emergency and logistical training to lead a strategic relief effort straight into the heart of the destruction. Upon seeing the immense devastation and delay of relief to the victims, he realized this was something he really wanted to pursue and made the decision to act. Fast forward a few years and a couple more deployments, Lance filed for a 501c3. He was deployed in Ramadi when the paperwork was finalized in 2010. Welcome, Sheep Dog Impact Assistance.

What started out as a “hobby” quickly became a full time job. After years of self-funding and helping veterans and first responders Get Up Off The Couch, SgtMaj realized how big and impactful his mission had become. Word of mouth spread rapidly, and he was soon being contacted by people in other states asking how they could help their veterans and first responders in the same way. Chapters and teams across the nation started to develop and today there a total of 22 teams and chapters. 

The territory that comes with any natural disaster can be detrimental. To date, SDIA has responded to 60 disasters. The most recent response was the tornado that hit Nashville, Tennessee. Over the past 10 years they have acquired numerous trucks, trailers, tools, boats and chainsaws to better prepare them for when the next disaster strikes. One of the most challenging responses for SDIA was Hurricane Harvey that hit Houston, Texas in 2017. This was a very large scale operation. They had 600+ members and volunteers working through the neighborhoods. This mission consisted of 3 different deployments over a 4 week span. To name a few, they assisted with boat rescue, chainsaw work and debris removal. There was no limit to the work that needed to be done. They also helped cook for the community and handed out water, gear and supplies. 

Because disasters don’t happen every day, they knew they needed to do something else to keep veterans and first responders engaged. There were a couple of years of no disasters to respond to and they were all sitting around having chapter meetings with nothing else to do. This is when the idea of outdoor adventures came into play and it gave them the opportunity to bring back moral and camaraderie during their down time. If they couldn’t deploy, then they wanted to go and do something else, something social. A few of the trips have included scuba diving, sky diving, spartan races, hunting and fishing trips. Team Rubicon, another veteran service organization, calls the time between disasters “deployment blues.” This is a time that veterans and first responders feel down and out because they are not with their brothers and sisters. One of the first outdoor adventures was a Spartan Race ran by 2 Marines that SgtMaj found from the wounded warrior battalion. In 2019, SDIA partnered with the vet centers and were able to achieve larger scale adventures; including and not limited to New Your Tunnel to Tower, Buffalo River excursions and snowmobiling at Yellowstone. For the larger outdoor adventures, they can accommodate up to 80 attendees. They have learned that the magic number is 36 to ensure each veteran and first responder is receiving the attention they need and deserve. These adventures help instill there is a healthier lifestyle out there. All they have to do is be willing to
Get Up Off The Couch, go out and do within their community. 

As a community, there are several ways we can help Sheep Dog continue in their disaster responses and aiding in outdoor adventures. The most common need are monetary donations. They need that stability to pay all the overhead, to assist the men and women that they take on adventures and disaster response missions. Not only that, but fuel, travel and food are huge expenses that they can’t necessarily pay for without those donations. Another way to help is with in kind donations. Gifts in kind is a type of charitable giving in which, instead of giving money to buy needed goods and services, the goods and services themselves are given. Gift cards are also a great way to give. During each disaster response, many trips to Walmart, Lowes and Home Depot happen in order to purchase necessities during that given time. It is very expensive for the organization to transport a lot of goods needed. With the hardship of any disaster, there are veterans that just had their house flooded or destroyed that need those specialized items to store their family pictures, memorabilia and important paperwork. Having those gift cards allows the teams to purchase containers, rubbermaids and any other needed items to lessen the heartache and stress the victims are undergoing.

Besides outdoor adventures and disaster responses, Sheep Dog loves to get involved within their community throughout the year. One of their biggest fundraisers is the Turkey Trot. Held every Thanksgiving morning, their Turkey Trot for Heroes 5K is an exciting event that garners the full support of local runners, running organizations and our communities. In addition to the traditional 5K run, they have a Wild Gobbler 5K (a 5K with 5 stations of exercises throughout the route dedicated to fallen heroes,) a 1-Mile fun run/walk, and a virtual 5K. Proceeds from the race fund their disaster response and outdoor adventure programs, allowing SDIA to help fellow Sheep Dogs Get Off The Couch and reengage in living a meaningfully productive life with a renewed sense of purpose. Another great fundraising opportunity is their holiday assistance program. This allows them to feed veterans and first responders along with their families. They also provide toys for their children. These small acts of kindness go a long way, especially during the holidays.

For more information about Sheep Dog Impact Assistance please visit

With all the bad in the world, let’s do our best to spread some good!

Business Feature – Greenbird Design

Meet our newest business feature, Carrie Wilson. She is the owner and licensed interior designer at Greenbird Design. Carrie is well known in the Northwest Arkansas area and has delivered nothing but professionalism over the last 15+ years. Greenbird Design provides professional interior design services from conceptual layouts to managing all phases of construction. They work alongside the client every step of the way. 

Wilson attended Kansas State University from 1997-1999 and graduated with a Bachelor of Science degree in Interior Design. Prior to Kansas State, she attended JCCC and graduated in 1997. As a child, she clearly remembers being creative with anything she could find. “My dad told me I had shoe boxes full of paper and would sit for hours cutting paper to make objects and create patterns,” Carrie stated. This is one of those cases that she knew from the start what her career path would be. Wilson said “I always remember rearranging furniture and helping people with color palates at a young age. I could see what a potential space could look like when I walked into a room.”  

Prior to Greenbird Design, Carrie spent over 14 years honing her design skills in a well-established architectural firm. The firm taught her how real world architecture and construction is designed and executed. “Without the previous experience and amazing mentors at that firm, I would have struggled with execution of functional design,” Wilson stated. Today, her portfolio boasts more than 150 completed projects. When asked what her favorite piece/project she was most proud of in her portfolio she said Hershey Company of Bentonville, Arkansas. “They were a dream client,” Carrie said. Executive Flooring Solutions was honored to collaborate with her on the Hershey building.

Carrie’s brain-child, Greenbird Design, was created to take the sterility out of business environments and create comfortable, fun, functional spaces that foster happy patrons and productive employees. Wilson began to specialize in commercial design when she realized residential interior design was not her strong suit. “I found my passion and went for it,” Carrie stated. 

Many decisions and hours are put into each project. When working with a new client, functionality is her go to. Appeal is always a plus, but Carrie says function always. “You can have the most beautiful space and if it doesn’t work, your client will never be happy. You can make anything appealing but you can’t always make something function for the end user,” Wilson said. 

In today’s industry, things change daily. This can be hard at times to try and keep up with the ins and outs of any design. Her reply to keeping up with all the changes was “research, research, research!” A vast majority of her time is spent researching new materials and products so she can better serve her clients and their needs. “If you’re not knowledgeable on what a material can do and how it functions, you’re doing your client and the project an injustice,” Carrie said. 

Inspiration is also key when working in the interior design field. It can come from anywhere at any time. Carrie tries to stay away from social media formats for ideas. “I feel social media can cloud your vision which prohibits exploration outside of that boundary,” she stated. Inspiration can strike differently for each client. One of her most recent projects was at the Farmington Public Library. The children’s reading area has a wall with circular cut outs that host seating areas for children and rings of color around each circle. Carrie said “The idea came from lightning bugs on a summer evening. The glow from the lighting bugs created the colored circle rings and the overall look of the lightning bugs created the floating orbs on the wall.”  The smallest of inspirations can lead to thinking outside the box. 

Carrie is an avid volunteer, donating her time and skills alongside other local interior designers. This led her to help with the Magdalene Serenity House, a home for women who are survivors of sexual exploitation and addiction. She is past chair of the Northwest Arkansas Design Community of the American Society of Interior Designers (ASID). Outside of work, Wilson enjoys teaching yoga and spending as much time with her daughter and husband as she can. She enjoys the outdoors, including hiking, kayaking and camping.

For more information, or to start your future project with a worthy and reliable designer, make sure to contact Carrie Wilson at Greenbird Design!


Doomsday Coffee & Roasterie

It is Doomsday Coffee and Roasterie’s mission to provide the highest quality of coffee and service in Northwest Arkansas. Doomsday works directly with non-profit organizations dedicated in assisting veterans with PTSD and TBI. Doomsday will donate $1 for every whole bean coffee sold online and in stores to Sheep Dog Impact Assistance providing treatment to struggling veterans.

Located at 436 W Watson St in Fayetteville, AR, this local coffee shop opened in July of 2017 and serves various coffee drinks and food while providing support for veterans. Jason Collins, co-owner and husband to Morales-Lozano, struggled with PTSD as well as depression when he returned from his service. “We named our shop Doomsday because we wanted to bring attention to the high suicide rate among Veterans. 22 Veterans take their lives daily. It’s Doomsday for them,” Collins said.

Jason started roasting at home as a hobby and for his own consumption. He enjoyed it so much, he went from a 100 gram counter roaster to a 5 kg roaster. Collins does all of his own roasting. Doomsday currently serves coffee at the lobby of the VA hospital in Fayetteville twice a month, free of charge. “Our hope is that all vets waiting for their turn to see a doctor get to enjoy a good cup of coffee,” Collins stated.

Jason joined the Army in May of 1997. He served from 1997-2007 in the 82nd airborne at Ft Bragg, 101st airborne at Ft Campbell and 1st armored division in Wiesbaden, Germany with counter intelligence. His military experience has shown him the benefits of hard work and dedication.

Aside from serving a great cup of coffee, they also have food options. From breakfast tacos & burritos, to waffles, quiches and pastries, there is something for everyone. “Our most popular food item is the breakfast taco by far. People love them so much!” Collins said. They sell about 80 bags of coffee a month and feel so lucky to be in such a caring community. “Fayetteville has embraced us and kept us going. We enjoy what we do so much and are happy to be able to give back to our Veterans.”

For their full menu, store hours and location, check them out on Facebook @Doomsday Coffee and Roasterie or visit their website at